What’s in Your Publishing Laboratory?

In Discussion by Edward Nawotka

By Edward Nawotka

Open Road Integrated Media

Today’s lead story by Guy LeCharlez Gonzales asserts that experimentation will be the default mode for publishing in 2010 — and each different experiment entails some degree of risk. We’ve heard of a number of new start-up experiments that sound promising, such as Jane Friedman’s Open Road Integrated Media company, Richard Nash’s Cursor, and OR Books. There are small companies going after unusual niches, such as Hol Art Books and Stay Thirsty Press and Vook.  Then, there are those publishing experiments that have come and gone…

And that’s just in the United States.

All over the globe, publishers are experimenting with new models. We’re all eager for news of the weird, wild, wonderful, and, especially, those with the potential to succeed.

Tell us: what’s in your publishing laboratory? Which companies, personalities or projects do you think are conducting the most interesting experiments in publishing?  Which are you most interested in seeing come to fruition? Which have the greatest chance of success?

Tell us in the comments below of via Twitter using hashtag #ppdiscuss.

About the Author

Edward Nawotka

A widely published critic and essayist, Edward Nawotka serves as a speaker, educator and consultant for institutions and businesses involved in the global publishing and content industries. He was also editor-in-chief of Publishing Perspectives since the launch of the publication in 2009 until January 2016.