
At Frankfurt’s transmedia conference, StoryDrive, speakers focused on how to capture consumers through great storytelling, despite increased distractions from the online world.

How Zahra’s Paradise, a graphic novel about a protester who goes missing during the Iranian demonstrations of 2009, turned into a surprise global bestseller.

Madrid-based author Bernardo Gutiérrez’s new novel based on the 24 hours preceding the Spanish Occupy demonstrations can be freely edited by readers.

At ZOO Digital Arts developing exciting interactive e-books for kids means keeping the focus on story and, ultimately, enhancing the experience of reading.

Dave Weich argues encouraging kids to write and publish is not just a boon to literacy, but a proactive model smart publishers should embrace.

Israel’s Castle Builders is working with top companies, such as DreamWorks and Sanrio (Hello Kitty), to bring their character-based brands to book apps.
Have you experimented with transmedia? Was it a success or failure? Share your stories, experiences and ideas with us.
Stories Can Lead to More Stories
At Frankfurt’s 2012 StoryDrive conference, Small Demons CEO and co-found Valla Vakili spoke his how references in stories can actually lead to more book discovery.