With Pentian’s model for crowdsourcing books, it turns the backer into a self-interested investor. But like with any investment, one must be willing to gamble.
Browsing by topic: Social Media
At BEA, veteran publicists offered various strategies and tips for promoting books with no clear author or the the author is not available or even dead.
Montreal-based ‘World’s Best Story’ is a social media contest to find a blockbuster story that will succeed in all media: books, film, audio, games, etc.
Here are five suggestions for making the most of BookExpo America—not just for titles but for publishers’ own brands—and for the growing interaction of readers.
Random House’s Open House last Friday brought together writers, editors and readers for discussions about craft, strategy and finding your soul signature.
Add products to your Amazon shopping cart with a tweet. Will this new cooperation between Amazon and Twitter help publisher sell more books on social media?
Lisa Buchan of SmackFiction explains the process of building and piloting a new app for Young Adult and New Adult book discovery in New Zealand and Australia.
The Bangkok Post looks at how Thai publishers are leveraging social media and online video to promote titles to younger readers and reach a wider potential audience.
NPR reports that a German-based group called PediaPress is raising money to publish a print edition of all of Wikipedia’s 4.5 million articles.
BiblioNasium, the literary social network for kids, has announced the launch of advanced book review features.