Browsing by topic: Social Media

Steamy One Direction Fan-Fic Snags Six Figure Advance from S&S

After Anna Todd

After gaining more than 800 million reads on Wattpad, 25-year-old Anna Todd was given a six figure advance from Simon & Schuster.

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Florida School Pulls Doctorow’s “Hacker Culture” Novel From Reading Program

Little Brother

Cory Doctorow’s novel ‘Little Brother’ has been cut from a Florida schools summer reading program after the principal accused it of promoting ‘hacker culture.’

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Is Pentian’s “Investment Model” for Books a Sure Bet?

Pentian launched their US campaign at BEA.

With Pentian’s model for crowdsourcing books, it turns the backer into a self-interested investor. But like with any investment, one must be willing to gamble.

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10 Tips to Promote a Book When the Author is MIA…or Dead

Dead End

At BEA, veteran publicists offered various strategies and tips for promoting books with no clear author or the the author is not available or even dead.

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New Competition to Find “World’s Next Blockbuster Story”

World's Best Story

Montreal-based ‘World’s Best Story’ is a social media contest to find a blockbuster story that will succeed in all media: books, film, audio, games, etc.

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5 Ways to Effectively Evangelize Your House’s Brand at BEA

book-expo-america

Here are five suggestions for making the most of BookExpo America—not just for titles but for publishers’ own brands—and for the growing interaction of readers.

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Finding My Soul Signature at Random House’s Open House

From the Random House Instagram feed

Random House’s Open House last Friday brought together writers, editors and readers for discussions about craft, strategy and finding your soul signature.

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Amazon and Twitter Team Up on Social Shopping

amazoncart twitter

Add products to your Amazon shopping cart with a tweet. Will this new cooperation between Amazon and Twitter help publisher sell more books on social media?

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SmackFiction: Building an App for Mobile YA Book Discovery

SmackFiction

Lisa Buchan of SmackFiction explains the process of building and piloting a new app for Young Adult and New Adult book discovery in New Zealand and Australia.

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Thai Publishers Using Social Media to Find Readers & Writers

Salmon Books

The Bangkok Post looks at how Thai publishers are leveraging social media and online video to promote titles to younger readers and reach a wider potential audience.

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