Publishing Perspectives’s latest column for the Italy’s Giornale della Libreria looks at whether social media really influences readers to buy books.
Browsing by topic: Social Media
As Chaplain of The Colbert Report and a bestselling author, Rev. James Martin S.J. is one few religious figures to star on the mass media. Here, the bestselling author discusses his career and beliefs.
Is it appropriate to include an author’s twitter handle when tweeting a review of said author’s book? David Duhr investigates and critics weigh in.
Simon & Schuster has launched a new social media community, The Hot Bed, to promote the New Adult genre complete with a chili chart to gauge hotness.
This week’s web buzz takes in the troubled relationship between traditional publishers and startups, the death of Small Demons, writer dads, and more.
Random House has partnered with Pinterest to help users discover popular content. It pulls up a page that is a lot like browsing a table at a bookstore.
Our weekly round-up of web buzz looks at Italy’s RCS Libri / Rizzoli Lab effort in co-publishing; self-publishing in Germany; author contracts; and more.
University presses may seem like a stodgy lot, but the AAUP will put their innovation on display during its 2nd annual University Press Week this November 10-16.
The varied views from digital publishers on display at Berlin’s Rewrite the Web event revealed one commonality: content always takes precedent over platform.
Facebook marketing specialists Qwaya offer tips on making the most of marketing and advertising for publishers on the ubiquitous social media platform.