Browsing by topic: Social Media

How Publishers Can Work with Entrepreneur Authors

Judith Curr is the president and publisher of Atria Books, a division of Simon & Schuster.

“We should act like a grown-up and think like a start up,” says Judith Curr of Atria Books when it comes to working with with entrepreneur authors today.

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In Colombia, Facebook Partners with 24symbols for Free Books

Justo Hidalgo of 24 Symbols is "ecstatic" about the mission of Internet.org

For the first time, Facebook’s Internet.org app has bundled free ebooks with its services, starting in Colombia with 24symbols.

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Five Trade Publishing Predictions for 2015

Michael Cairns

The CEO of Publishing Technology offers his five predictions for trade publishing in 2015, including more hybrid pubs, content marketing and mobile reading.

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Can Wikipedia Influence the Developing World?

Florence Devouard

Florence Devouard, former chair of the Wikimedia Foundation and co-founder of Wikimedia France, describes the work Wikipedia does in the developing world.

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Forget Your Preconceptions About Teenagers and Reading

nielsen square

The children’s book market has grown 44% in the last decade. Why? Because, as Nielsen’s Children’s Book Summit detailed, kids and teens still read — a lot.

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Hachette Tests if Gumroad Can Sell Books on Twitter

Gumroad

Hachette has partnered with Gumroad, a company that enables direct sales through Twitter, to see if the social media platform can sell books.

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Virtual Sci-Fi Book Festival Makes Backlist Sexy Again

BFIVoyager logo badge 2 (1)

Sam Missingham explains how HarperCollins UK’s recent Virtual Sci-fi Festival leveraged new platforms to connect backlist authors with new readers.

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In South Africa, Crowd-sourced Publishing Tackles Book Poverty

Book Dash

A new start-up in South Africa, Book Dash, focuses on creating and giving away free, high-quality books to needy children and encourages them to become lifelong readers

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The Book Launch and the Aftermath

Warren Adler is best known for his novel "The War of the Roses"

Veteran author Warren Adler discusses how digital publishing defies traditional norms that dictate the average life span of a book.

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Is Social Media Marketing Heaven or Hell?

Sam Missingham 1

HarperCollins UK’s Sam Missingham argues there’s no better way to promote books than social media, but you really have to work at it.

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