Should Famous Authors Bother with Traditional Publishers?

In Discussion by Edward Nawotka

By Hannah Johnson As mentioned in today’s lead article, author Timothy Ferris, author of The 4-Hour Workweek, gave a presentation at LeWeb about how his personal marketing efforts with online tools and social media put his book onto national bestseller lists, while his publisher’s efforts with traditional media were less effective. Yesterday, Seth Godin released a free e-book online, and …

Seth Godin’s What Matters Now for Free

In What's the Buzz by Hannah Johnson

By Edward Nawotka Self-publishing, whether online or in print, has become an attractive option for many. But it’s not for everyone. Many authors find companies like Xlibis and Lulu.com wanting. But for those that are looking for a more robust and professional approach, companies like Greenleaf Book Group have emerged to bridge the gap between bare-bones do-it-yourself publishing and working …