Author Aleya Kassam explains how Kenyan writers are embracing the idea of branding and taking control of their careers.
Browsing by topic: self-promotion
Bob Mayer wrote more than 40 books with traditional publishers. Two years ago he decided to go DIY. It has reinvigorated his career, but it’s not for everyone.
Author self-promotion is a necessary evil and a ubiquitous 24/7/365 business. But can it go too far? By Edward Nawotka “I’m nude when I’m alone, […]
By Alisa Valdes ALBUQUERQUE: Me? I hate flying. My therapist says I’m a control freak who thinks everything crashes unless I’m in charge. There’s some […]
By Edward Nawotka In today’s lead story, author Stephen Elliott says: “You should market your book with the same integrity as you put into writing […]