In a moment of mutual ‘flattery,’ two leaders in direct-to-consumer promotion take up each other’s tools to increase their effectiveness in the gold standard: discoverability.
Executives from Goodreads, HarperCollins, and Penguin Random House shared book discovery tactics in the age of overload at BEA’s IDPF conference on Tuesday.
National Readathon Day encourages readers to sit with a book on Saturday, January 24th to help raise money for literacy efforts in the United States.
A new study reports that after a book wins an award its social media ratings tend to dip. The Guardian explains why.
Our look at the week’s web buzz including hotbutton issues around reader reviews, at questions of print vs. ebooks, and at Amy Tan’s new book cover.
Seven weeks have passed since Goodreads’ announced it was selling out to Amazon. At the time, many cried for a boycott. Have you followed through?
Publishing Technology’s recent study reveals a majority of publishers plan to maintain or launch multiple branded online reader communities in the next two years.
The Atlantic’s Jordan Weissmann speculates that Amazon bought Goodreads to access the site’s group of super fans, readers who buy a lot of books and influence even more purchases.
Porter Anderson recaps the social media meltdown surrounding Amazon’s purchase of Goodreads and uncovers several cooler heads who offer realistic perspectives.
Amazon.com announced that it would acquire Goodreads, a social networking site for readers. Publishers and readers reacted with a range of emotion from joy to anger.