Browsing by topic: digitization

Ether for Authors: Could Beta Readers Ease the Impatience?

17 June 2013 iStock_000002082970XSmall photog GrafficX TEXTED STORY IMAGE

The week’s online debates: the utility of beta readers, the prevalence of ‘bad books,’ social DRM, Kickstarter for books, and the death of the personal journal.

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Today, What Does “Publisher” Actually Stand For?

Hothouse by Boris Kachka

The digital age has largely reduced the word publisher to a commercial function. But shouldn’t it represent something more, something higher?

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Putting Technology at the Heart of Writing and Publishing

Writing in a Digital Age

If, as Friday’s Writing in a Digital Age Conference in London underscored, technology is driving change in publishing, why are publishers’ websites still ‘universally awful’?

Posted in Digital | Also tagged , , , , , | 3 Comments

9 Tips from BEA’s Twitter for Publishing Master Class

Cindy Ratzlaff

Twitter takes practice. Cindy Ratzlaff, @BrandYou, shares her master class tips for publishers who want to promote themselves and their books on Twitter.

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Advocates, Authenticity, and Content are Key to Reaching Readers

Panel 3 Reaching Readers

Marketing and media professionals share their insights on latest trends and innovations in book promotion from Tuesday’s Publishing Perspectives Reaching Readers conference.

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Ether for Authors: BoatExpo America

31 May 2013  iStock_000016813441XSmall photog mcpix TEXTED STORY IMAGE

Porter Anderson previews this week’s BookExpo America and ponders how changes at the fair reflect the ongoing transformation of ‘the industry, the industry!’

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PublishNews Brazil: Brasilia Debates the Future of Digital Publishing

Congresso Nacional Brasilia

In this week’s PublishNews Brazil: Brasilia’s debate on future of digital publishing, FNLIJ’s awards for kid’s lit, and the Gothenburg Book Fair’s focus on Brazil in 2014.

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Eagles vs. Dragons and the Battle for the Future of the Web

Eagle vs. Dragon

When it comes to the future of the internet, Chinese and American companies are facing off and taking very different strategies. Which is likely to be victorious?

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Matt Costello on StoryDrive China and the Future of Storytelling

Matt Costello

Ideas not technology should lead story development in the digital age, says multiplatform creator Matt Costello, a featured speaker at next week’s StoryDrive China conference.

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Is Interactive Fiction Finally Reaching Critical Mass?

the black crown project

Several new high profile interactive fiction titles have been released so far this year, suggesting that publishers and readers may finally be ready for the medium.

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