Making the most of your research to craft a more marketable book saves time and money in the writing and editing process. Here are 5 tips to get you started.
Browsing by topic: book marketing
When Maria Mutch needed advice on how to handle PR of her debut memoir, she found guidance and solace through Grub Street Writer’s Launch Lab in Boston.
How is it professional book critics can pump out scores of reviews a year when many of us struggle just to read one book a week? They are told what to say.
As part of our ongoing summer series looking at best practices for book promotion, Colleen Devine Ellis considers the best approach to developing your community.
HarperCollins UK’s June virtual Romance Festival was a success; this week SF publisher Gollancz is hosting a festival combining online Q&As with real life events.
Lindsey Kelk, the bestselling British Chick-Lit author, participated in HarperCollins’ virtual Romance Festival. Here she reflects on the experience.
As part of our ongoing series looking at best practices for book promotion, Colleen Devine Ellis considers the best way to approach the author/publisher partnership.
Publishing consultant Bruce Harris sees numerous opportunities for publisher to use augmented reality, which he calls ‘a true amalgamation of digital and print.’
What are your wildest dreams for success for you and your book? If you don’t define them, they will never come true, writes Colleen Devine Ellis.
Italian publisher and bookseller Feltrinelli has opened its second RED store, a new concept aimed at attracting younger, tech-savvy customers. We look inside.