Browsing by topic: 39 Clues

Ready Reader One: Why Gamification is Key to Publishing’s Future

Gabe Zicherman explains that most people don’t buy books for a love of reading, but to be transported to another reality — something gamification can deliver.

Posted in Digital | Also tagged , , , , , , , | Comments closed

The Risks and Rewards of Transmedia Fiction and Alternate Reality Games

Alternate reality games are a great way to directly involve fans in storytelling…as long as you use your transmedia powers for good instead of evil. […]

Posted in English Language | Also tagged , , , , , , | Comments closed
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