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Statistics, research, popular articles and useful information from the Publishing Perspectives archives.

The Most Influential Children’s Publisher You’ve Never Heard Of

John Wood (right) with one of the benefactors of Room to Read's literacy programs

Tens of millions of kids will never see a a book in the language they speak, so NGO Room to Read has published 850 titles in Lao, Hindi, Tamil, Kiswahili, and 25 other languages.

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Did Amazon Just Kill a Golden Goose?

George Burke, CEO, eBookDaily

By curtailing paid commission to free ebook listing sites, Amazon is penalizing the big traffic producers that generate brand loyalty and other purchases. But why?

Also posted in Editorial | Tagged , , , , , | Comments closed

Books in Translation: It’s Time for Others to Join the Fight

Joanna Zgadzaj & Nancy Roberts

The publishers of UK’s Stork Books argue that major publishers and the media in the UK and USA underestimate the audience for translated books and are making a big mistake.

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3 Epiphanies About Social Media Marketing for Books

Lisa Buchan

When it comes to book marketing, social media is a honeytrap, never quite delivering on its promises, but a few simple best practices can vastly improve your results.

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10 Strategies for Publishers to Succeed and Survive

Guy Kawasaki

Guy Kawasaki says traditional publishers need to ‘think about maximizing sales not minimizing losses’ and offers 10 strategies to put them back on the right path.

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5 Trade Publishing Trends to Watch For in 2013

George Lossius, CEO of Publishing Technology

Publishing is at a watershed moment, says George Lossius, CEO at Publishing Technology, forecasting a future with more consolidation and exploration.

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My New Year’s Resolution is to Dump Amazon, And Why I’ll Fail

Edward Nawotka

For long-time ebook buyers indoctrinated in Amazon’s convenient ecosystem, trying to make the switch to a competitor can lead to frustration and disappointment.

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Is Amazon Really Buying Brazil’s Biggest Bookstore Chain?

Saraiva: Could it be Amazon's soon?

Amazon is said to be negotiating to acquire Saraiva, Brazil’s dominant bookseller, with 102 stores. Is it realistic? We break down the facts and scenarios.

Also posted in Growth Markets | Tagged , , , , | Comments closed

Top Ten Buzzwords of Frankfurt 2012

German publisher Eichborn's logo is the buzzing fly (der Fliege)

Every year, the conversations in Frankfurt lead to a set of new buzzwords that you hear over and over throughout the fair. Here are the ten that we discovered this year.

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Looking at US E-book Statistics and Trends

ebook digital publishing ereader

Publishers Launch offers an analysis of recent data and trends from the US e-book market, where the rapid slowdown in growth has been something of a surprise.

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