Yale’s Summer Publishing “Think Tank” Promises “Education for Me”

In English Language by Edward Nawotka

The Yale Publishing Course, taking place July 24-29, focuses on personal professional development, with an emphasis on leadership, business, technology and international issues. By Edward Nawotka If there’s a problem your trying to solve for your book publishing business, it has likely been discussed at one of the numerous publishing conferences held throughout the year. The first time you go …

Tweets, Blogs and Books: How Online Writers and Publishers Still Rely on Each Other for a Payday

In English Language, Resources by Rachel Aydt

Tweeters and bloggers are teaching publishers new tricks, and each continues to profit from collaboration with the other. By Rachel Aydt Blogger. Vlogger. Tweeter. Author. Journalist. These words aren’t synonymous, and yet they all have one thing in common: behind these terms are people who are jockeying in the media world for your attention. They could be selling something (whether …

Publishing’s Paper Problem and How to Future-Proof the Industry

In Digital by Guest Contributor

There’s an urgent need for publishers to update legacy rights management and content creation systems, according to speakers at BISG’s “Making Information Pay” conference. By Charlotte Abbott Though the idea of publishing as a data-driven industry may still be anathema to its old guard, the Book Industry Study Group’s 8th annual Making Information Pay conference hammered home once again that …

Digital Publishing in Sub-Saharan Africa: The Good News, The Bad News

In Growth Markets by Guest Contributor

Sub-Saharan Africa’s dearth of cash, political will and a reliable supply of electricity are preventing the “digital revolution” from making large-scale changes in the way Africans read. By Tolu Ogunlesi The Namibian government has a goal of installing computers in every school and every community library in the country by 2014. This is one of the key objectives of the …

A Bookseller Who Bridges Print and Digital, Day and Night, This World and the Next

In Europe by Roger Tagholm

Watkin’s Books — the world’s most famous mind-body-spirit bookstore — nearly went under in 2010. A 21st-century business strategy and an American with vision saved it from extinction. By Roger Tagholm LONDON: You wouldn’t expect the owner of London’s –- if not the world’s -– most famous mind-body-spirit bookshop, Watkins, in Cecil Court, a Victorian walkway off Charing Cross Road, …

Why Bogus Flap Copy Erodes Readers’ Trust

In Editorial & Opinion by Guest Contributor

Using platitudes like “remarkable” and “dazzling” in flap copy is forgivable, but calling a book “funny” when it is anything but is a much worse crime. Editorial by Nico Vreeland Flap copy always lies. It’s sickly understandable, considering the competitive marketplace for books. But, as a reader, it’s intensely frustrating to wade through book descriptions where the truth is more …

Droemer Knaur’s Neobooks Brings Self-to-Traditional Publishing to Germany

In Europe by Amanda DeMarco

Neobooks, an online writing community launched by German publisher Droemer Knaur, is seeking out the intersection between self publishing and traditional publishing. By Amanda DeMarco BERLIN: Despite what the majority of the German publishing community might think, online author and reader self-publishing communities are not a new phenomenon in the country. Platforms like Epidu or Bookrix have allowed authors to post their …

Reading in the Cloud: “Spotify for Books” from The Publisher’s Standpoint

In Digital by Guest Contributor

Based on the Spotify model, streaming e-book subscription platforms are tricky to monetize properly for publishers — though they appear to be inevitable. By Javier Celaya MADRID: Yesterday I offered two different points-of-view on whether the streaming, cloud-based Spotify model was suitable to the book world — the first, from the reader’s angle, and the second one from the author’s …

Is “Spotify for Books” Possible?

In Digital by Guest Contributor

The concept of cloud reading, also known as “Spotify for books,” sounds appealing, but has different implications depending on your position in the market. By Javier Celaya MADRID: During most of the meetings I held with national and international publishers at the last London Book Fair earlier this month, I was asked by many what my thoughts were on the …