Neil Balthaser of Intellogo discusses the company’s launch, target markets and how AI and machine learning intends to simplify and solve complex problems.
Increase your visibility at the Frankfurt Book Fair through the Publishing Perspectives Show Daily, the leading magazine at the world’s largest book fair.
Erin L. Cox looks at her career in publishing and wonders, does the number of female CEOs really measure the impact women have on the publishing business?
Last week, Publishing Perspectives hosted a Twitter chat with Holger Volland on the Frankfurt Book Fair’s new event, The Markets: Global Publishing Summit
Executives from Goodreads, HarperCollins, and Penguin Random House shared book discovery tactics in the age of overload at BEA’s IDPF conference on Tuesday.
Publishing Perspectives and Publishing Technology co-publish a white paper based on Publishing Technology’s research on ‘How Millennials Consume Content’ and findings from experts in media, marketing, and technology on how to reach this growing audience.
Emily Morrow discusses how Scholastic’s This is Teen online community has helped the company connect with a passionate community of YA readers online.
Millennials are the largest generation in history and are entering their prime spending years. But, do we know how to appeal to them? Erin L. Cox previews the upcoming conference “Designing Books for Tomorrow’s Readers.”
On March 26th, Publishing Perspectives will host a half-day conference with original research from Publishing Technology on how Millennials consume content.
The book term ‘young adult’ is generally disliked by both teen readers and adult fans. But is there a better alternative?