Author Archives: Erin L. Cox

Erin L. Cox is the Business Development Director for Publishing Perspectives and a Senior Associate at Rob Weisbach Creative Management, where she represents writers and handles publicity and advertising clients.

Should the Young Adult Book Category Be Rebranded?

The "Young Adult" moniker is disliked by both teen readers and adult fans.

The book term ‘young adult’ is generally disliked by both teen readers and adult fans. But is there a better alternative?

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Forget Your Preconceptions About Teenagers and Reading

nielsen square

The children’s book market has grown 44% in the last decade. Why? Because, as Nielsen’s Children’s Book Summit detailed, kids and teens still read — a lot.

Posted in Feature Articles | Tagged , , , , , , , , | 5 Comments

How to Really Stand Out in Frankfurt

PP Frankfurt Show Daily 2013

Talk to us about advertising, advertorials and other promotional opportunities at the Frankfurt Book Fair. We can create custom packages to suit your budget and goals.

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MIP 2014: On Digital Books and the New Subscription Economy

MIP 2014

New research on subscription ebook models from BISG shows publishers are still reticent, while consumers who embrace the model continue to buy books.

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In a Digital World, What Does “Out of Print” Mean?

Barbara Cartland

With ebooks and print-on-demand, readers never again have to want for a much loved, long forgotten, or previously unpublished book from a cherished writer.

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The Future of Print…On Demand

ingram stacked books

Our series on print on demand sponsored by Ingram Content Group, begins with two companies using short print runs and one-off printings to expand their business into new markets.

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Hashtags to Use and Follow This Week at The Frankfurt Book Fair


Whether following from abroad or tweeting from the conferences, here are the essential hashtags for The Frankfurt Book Fair.

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“Using Few Words To Say More”

Francico Pereria

Brazilian harbor pilot Francisco Pereira is launching Reflexiva—a publisher, institute, consultancy, and charitable foundation—at next week’s Frankfurt Book Fair.

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Brazil, “A Land of Many Voices,” Comes to New York


Prior to the Frankfurt Book Fair, the German Book Office in New York hosted a party celebrating Brazil as this year’s Guest of Honor Country.

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BEA’s 7x20x21: Democracy, Entrepreneurism, and Sexual Deviants

Ilan Zechory of RapGenius

At the 7x20x21 panel at BEA yesterday, speakers focused on themes of entrepreneurism, crowdsourcing/crowdfunding, cats (or sheep), and, of course, sexual deviation.

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