« Children's

Lerner Teams with Barrington Stoke to Offer Books for Struggling Readers

By Dennis Abrams

Minneapolis-based Lerner Publishing Services, Lerner Publishing Group’s distribution arm, announced a deal to exclusively distribute titles from Scottish children’s book publisher, Barrington Stoke, which was named 2007 Children’s Publisher of the Year at the IPG Awards for its “outstanding commitment to children who have dyslexia or find reading difficult.”

Beginning in spring 2012, 12 titles from Barrington Stoke’s list, specially adapted for American readers, will be sold in the USA and Canada under the Stoke imprint, and released simultaneously in library-bound hardcover, paper, and e-book formats. An additional 12 titles are scheduled to be released in fall 2012.

Founded in 1997 in Edinburgh, Barrington Stoke publishes fiction and non-fiction with the stated goal of turning reluctant readers into book-lovers, and struggling readers into confident ones. This is accomplished with a combination of compelling stories and by thinking through and testing every aspect of the reading experience. As it says on their website:

  • We use our own specially designed font, proven to ensure a smooth read.
  • We use cream or off-white paper, which is easier to read than black print on white.
  • Paragraphs are never too long and dialogue is clearly marked.
  • Uneven lines help the reader keep his or her place.
  • Text size and line spacing are carefully calculated and tested for the clearest and most readable layout.
  • All books have chapters, to provide lots of natural breaks for readers.

In a statement, David Wexler, the executive VP of sales for Lerner Publishing Group said, “Barrington Stoke has a breadth of great titles for struggling readers and is known for producing high-quality books by big-name authors including Catherin Fisher and Frank Cottrell Boyce. Lerner Publisher Services will provide them with access to market share that they cannot reach on their own through our established, successful sales and distribution channels.”

Stoke Books will be one of eight children’s book publishers distributed by Lerner Publishing Services.

This entry was posted in Children's and tagged , , , , . Bookmark the permalink. Both comments and trackbacks are currently closed.
  • SIGN UP NOW!
    Enter your email address below to receive daily news updates from Publishing Perspectives.
    Click here to learn more about our newsletters
  • Monetize Your Backlist

    Organized by Publishing Perspectives

    Hear experts from publishing and technology discuss strategies and tools you can use to generate more revenue from your backlist content.

    What: Monetizing the Backlist event
    When: 9am–1pm on April 24, 2014
    Where: Scholastic Headquarters, NYC

    Buy your tickets now!