Browsing Month »May, 2009«

Social Media Gurus Advise “Listen First, Sell Second”

May 30, 2009

By Edward Nawotka NEW YORK: “When you search for something on Google, 95% of the time it returns the same results for everybody,” said Erik Qualman, author of Socialnomics: How Social Media Transforms the Way We Live and Do Business, due from Wiley in the United States in August. “Now, imagine what would happen if you searched [...]

Bonus Material: Burgers and Cupcakes

May 30, 2009

By Edward Nawotka Here’s a tip: If you’ve got a craving for some seriously good grub within easy walking distance of the Javits Center, you can’t do better than the patties and cakes at  Burgers and Cupcakes at 265 West 23rd. Don’t like red meat? No worries. They’ve got veggie and salmon burgers as well. There are [...]

Bonus Material: BEA’s Buzz Panel

May 29, 2009

By Edward Nawotka BEA’s Buzz Panel is one of the highlights of the first day of events. It offers top editors have the chance to plug one of their forthcoming titles and make a case for why it should be a future bestseller. This year’s panel included Deb Futter, v-p and editor-in-chief, Grand Central Publishing talking about [...]

BEA So Far: More Questions Than Answers

May 29, 2009

By Edward Nawotka NEW YORK: “Oh, I love Tina Fey!” said one conventioneer, in response to an invitation from a friend to attend a panel  being moderated by publisher Tina Brown in a nearby room. The mistake  -  confusing Fey, a television comedienne, for Brown, the former New Yorker editor and Web mistress -- is unfortunate, [...]

Pre-BEA: Defying Cynicism, Insiders Expect Biz as Usual

May 28, 2009

By Edward Nawotka “Today’s reports about the demise of book publishing are no different than the same things that have been said throughout the history of the printed word,” said Geoffrey Kloske [at left], VP and publisher of Riverhead Books, an imprint of Penguin Group, speaking on the eve of Book Expo America. “And yet good [...]

Bonus Material: Toshiba’s Biblio Color E-reader

May 28, 2009

By Edward Nawotka It has been widely anticipated for awhile now and, finally, the first hands-on photos of Toshiba’s new Biblio color e-book reader have leaked onto the Web. It’s got 7 gigs of memory, a 3.5 inch color screen, wi-fi networking capacity and a 5 megapixel camera. Wow, take that Kindle! Of course, it’s doesn’t sound like [...]

Che for Children

May 27, 2009

By Edward Nawotka Dennis Abrams is the author of more than twenty nonfiction books for children and has covered topics as varied as celebrity chef Rachael Ray, politician Hillary Clinton, and the Opium Wars. His latest book is a biography of Argentine Che Guevara, forthcoming from US publisher Chelsea House this summer. In this Publishing Perspectives [...]

An American Eyes New African Lit

May 27, 2009

By Edward Nawotka On the face of it, Rob Spillman is an unlikely candidate to be editor of Gods and Soldiers: The Penguin Anthology of Contemporary African Writing. He is, after all, a white guy from Brooklyn. “A few years ago I published an international issue of Tin House, the literary journal I edit,” says Spillman. “For [...]

BEA, Swine Flu and You

May 26, 2009

“The publishing industry should take note,” said the books editor of one major American newspaper. “There are a lot of lessons to be learned about marketing from the swine flu. First, differentiate yourself from the pack early. Second, come up with a snappy brand name. Third, find a way to hook the media. Once you [...]

Bonus Material: Man United vs Barcelona

May 26, 2009

Tomorrow night’s UEFA Champion’s League final match between Manchester United and Barcelona in Rome is expected to draw a television audience in excess of 100 million viewers. After all, it pits two of the most storied franchises in European football against each other in what many consider to be the most elite tournament in the [...]

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